Awards:
Ads of the World Selected and Published
La Colombe Triple Shot Latte “Fuel your Fast Lane” Campaign
Ads of the World Selected and Published
Ariel Motorcycle “Thrill Meets Steel” Campaign
Ads of the World Selected and Published
Jaguar “Elegance in Every Inch” Campaign
Education:
Syracuse University
S.I. Newhouse School of Public Communications
Martin J. Whitman School of Management
August 2021 - Present
B.S. Creative Advertising
Minor in Marketing
Experience:
Growth Marketing Intern, Dcode
Washington DC, May 2024 - August 2024
Managed three marketing projects.
Managed LinkedIn presence and created compelling blog posts and articles on industry-relevant topics to drive engagement and establish thought leadership.
Designed visually appealing graphics and multimedia content.
TNH Advertising Agency Creative Director, Syracuse University
Syracuse, NY, September 2023 - Present
Drove the creative direction for projects, ensuring alignment with brand identity.
Led creative strategy and execution for campaigns.
Involved in creating campaigns for local and national brands.
Student Consultant on Teaching, Syracuse University
Syracuse, NY, September 2023 - Present
Collaborated with faculty to gather and analyze learner feedback, delivering actionable insights to enhance teaching strategies.
Crafted clear and concise written reports and recommendations based on research to support evidence-based improvements in instruction.
Applied strong communication and writing skills to bridge the gap between student perspectives and faculty goals, fostering a positive learning environment.
Temporary Marketing and Sales, Lowery’s Farm
Kent Island, MD, May 2022 - May 2024
Developed advertising and promotional materials to drive customer engagement and boost booth visibility.
Delivered exceptional customer service by managing transactions, including issuing receipts, credits, refunds, and accurate change.
Maintained inventory by inspecting, stocking, and organizing produce, ensuring quality standards were met.
Hostess, Bridges Restaurant
Kent Island, MD, February 2021 - May 2022
Created a welcoming first impression by greeting and guiding guests to their tables, enhancing the overall dining experience.
Effectively organized and managed reservations for 50+ guests daily, utilizing both online platforms and phone communication.
Maintained clear, professional communication to ensure accurate scheduling and a seamless guest experience, showcasing strong organizational and writing skills.
Skills:
Adobe Creative Suite: Indesign, Photoshop, Illustrator
Canva: Proficient
Google Workspace: Sheets, Docs, Slides, Forms
Microsoft Office Suite: Microsoft Excel Certified
Hub spot Academy: Content and Inbound Marketing Certified
Social Media: Instagram, TikTok, X, Facebook
Activities:
Kappa Kappa Gamma, Panhellenic Delegate
April 2022 - April 2023
Link to PDF version: https://www.kylieschnell.org/s/SCHNELL-RESUME-FINAL10-cb4d.pdf